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Facebook figured out how to "sneak" in China

13 August 2017, 03:42 | Kevin Scott

Facebook figured out how to "sneak" in China

Facebook figured out how to

Facebook is blocked in China, and so are many other USA apps.

Colorful Balloons, which was approved by the company in May, resembles Facebook's Moments app.

The social network has been secretly testing a photo sharing app called Colourful Balloons in the country, The New York Times reported on Friday. It was released through a separate company without any hint of Facebook's affiliation. Nevertheless, Silicon Valley corporations barely get access to the Chinese market due to China's strict internet censorship policy.

As writes the edition, a hidden and anonymous a major foreign technology company in China is unprecedented.

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"Colorful Balloons can group users' phone pictures and videos based on time, locations and characters". The release of the app could give Facebook a better understanding of the social media habits of China's 700 million internet users.

The app has a few distinct features that cater to the Chinese market. However, the executive director of the purported developer, Zhang Jingmei, has attended at least one crucial meeting between Facebook and Chinese officials - there's a real chance that she's a Facebook adviser or employee. In the rest of the world, the company's Moments app connects users through Facebook. The Times says it illustrates the "desperation" of tech firms as they attempt - exhaustively - to break into China's online market. Instead, Colorful Balloons links to those who have a WeChat account, China's biggest social platform. However, it seems like Facebook is trying to make sure the app doesn't spread photos widely, which could be a way to keep the project under the radar. But the Facebook name is nowhere to be seen. The company appears to have handed over a fully functioning product to Youge for release, and has done so without indicating in any public way that it is connected to Facebook.

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